Compare

How we stack up.

Honest side-by-side comparisons against the products families actually consider. Including the parts where the competition is stronger — we'd rather be accurate than persuasive.

The one thing nobody else does

Zero-custody encryption.

Every product on this page stores your family records on their servers in a form they can read. Trustworthy, Everplans, GoodTrust, Trust & Will, Generational Vault — all of them. We don't. Your vault is encrypted on your device with keys we never see, so we genuinely cannot read it. That's the architecture, not a marketing claim.

How we write these

If they win, we say so.

Every comparison page has a "Honest gaps" section calling out features the competitor has that we don't. If email notifications matter to you and we don't ship them yet, you should know that before you sign up — not three weeks in.

The flip side: we don't pad our column with checkmarks for things we technically do but do poorly. If we ship something at parity, it gets a parity check. If we ship something with a structural advantage (zero-custody, free tier, will template), we say so.

Spot something inaccurate? Tell us — we'll fix it.